Cut through. Stand out. Fast track success.

Unlock clarity, drive impact and action with ICF-certified coaching and 20+ years of product marketing expertise.

Cut through. Stand out. Fast track success.

Unlock clarity, drive impact and action
with ICF-certified coaching and 20+ years
of product marketing expertise.

Coaching
Advising

Three paths to accelerate growth

Your marketing needs change fast. Trellis offers three flexible paths – coaching, advising, or done-for-you projects – each blending sharp marketing and career insights with practical, growth-driven guidance.

Three paths
to accelerate growth

  • Whether you’re a solo PMM, new to a role, or navigating a tricky team dynamic, our 1:1 coaching gives you the support, strategy, and confidence to thrive. 

    Led by an ICF-certified coach with 20+ years in product marketing, these sessions arm you with proven frameworks and knowledge to tackle real-world challenges, accelerate your impact, and advance your career with intention.

    • Ambitious PMMs without strong PMM leadership

    • PMMs looking to clarify role, boost impact, or prep for promotion

    • Product Marketing Managers growing into people leadership

  • Need senior level guidance on positioning, GTM strategies, measuring impact, or aligning cross-functional teams? Trellis acts as an extension of your team offering seasoned product marketing leadership and a coach’s mindset. We help you focus on what matters most and deliver results - without the headache of adding headcount.

    • Early stage companies or startups without a product marketing lead

    • Teams launching new products or entering new markets

    • PMM leaders seeking temporary bandwidth or high-level strategic support

  • Marketing can make or break your business but expert guidance, and the time to learn it, is hard to find. Launch Lab delivers practical playbooks and AI-powered tools that help you plan, launch, and grow without the overwhelm.

    Move faster, and execute smarter — even as a team of one. Add coaching whenever you need a boost, so you can stop guessing and start winning.

    • Founders and solopreneurs who need a marketing engine without a big team or budget

    • Early-stage businesses preparing to launch and grow fast

    • Creators, coaches, & consultants looking for clear, actionable marketing guidance and AI-powered support

Meet your consultant

Tara Daly

Tara Daly

Hi, I’m Tara and I’ve spent my career in the world of product marketing—across startups, agencies, Fortune 500s, and small businesses—building teams, mentoring talent, and helping products find their place in the market. Along the way, I discovered that what I love most isn’t just the strategy, it’s supporting the people. Helping them see their strengths, get clear on their goals, and navigate the challenges that come with growth. That passion led me to train as a coach, so now I bring both product marketing expertise and coaching skills to the table.

I know what it feels like to juggle back-to-back meetings wishing you had time for bigger thinking. Today that pressure is amplified. Leaders are expected to master AI overnight, prove marketing impact with fewer resources, and make tough calls on hiring - or letting go. It’s a lot to shoulder alone.

I built Trellis Marketing to give marketers a trusted partner and breathing room to think, adapt, and grow - without losing themselves along the way.

Grow faster with coaching.

You scale brands. Now scale yourself. Invest in your growth and unlock new career possibilities.

Guidance you can trust

10+

Years of mentorship experience

20+

Years of product marketing experience

ICF

Level 1 certified

Choose your coaching plan

For Product Marketing Managers

From good PMM to great – you don’t need to do it alone.

Offering 1
  • Accelerate your path to senior product marketing roles through insider knowledge and strategic positioning

    • 1-on-1 mentorship + career coaching

    • Weekly group office hours

    • Access to proven tools and templates

    • Async support between sessions

    • A tailored program that meets your needs

  • $2,997 for three months (biweekly sessions)

For Product Marketing Leaders

From strategic thinking to executive leader- be the voice that helps shape the business

Offering 2
  • Get frameworks, coaching, and strategy that moves the needle - including all the latest AI GTM tools.

    • 1-1 executive coaching (weekly, bi-weekly or monthly)

    • Strategy intensives for GTM, org design and more

    • AI-GTM guidance and tools 

    • Group coaching calls to build your network

    • Async support between sessions

  • Starts at $3,500 - $5,000 for three months (biweekly sessions)

For small business owners & founders

Go to market like a pro — even without a marketing team.

Offering 3
  • Launch with clarity and confidence using Trellis’ easy-to-follow frameworks, AI-powered GTM tools, and optional coaching support. Whether you’re looking to market a new product or scaling your business, we’ll guide you step-by-step so you meet customers where they are and build momentum fast. Prefer to skip the DIY? We can deliver exactly what you need, with done-for-you strategy services.

    • AI driven GTM playbooks to plan, test, and launch smarter

    • Customized AI agents  - automations built for your unique marketing needs

    • Marketing à la Carte - high impact strategy, ready to implement:

      • Brand & product positioning

      • Market & customer research

      • Pricing & packaging strategy

      • Go-to-market launch plan 

  • Done for you projects starting at $5,500, with final pricing based on scope

Marketing that moves you forward

Take the guesswork out of growth. Unlock expert-led coaching, team workshops, and AI-powered GTM tools to propel your business to the next level.